How to Create a User Engaging Website

 

A website is an efficient tool for connecting thousands of customers online. A website with a catchy design can retain visitors. And it will help them to convert into reliable customers.

If you are looking to make an engaging website then you have to keep in mind some points. Below are the key points how to make an engaging website:

• ·         Easy and simple design
• ·         Easy and Fast navigational features
• ·         Use a clear call to action
• ·         Content is less and effective
• ·         Proper use of white space
• ·         Eye-catching colors used
• ·         Fonts are easy to read
• ·         Drive traffic through videos and images
• ·         Fonts used should be Attractive and Easy to Read
• ·         Engage users with Videos & images
• ·         Make a responsive website
• ·         Website must mobile-friendly

Easy and Simple Design

A website design should be simple and less usage of fonts, colors, and animated gifts. In that way, it will have a brand effect and people notice more. If the Website has a functional and clean layout then it will be easier to load.

 

Easy and Fast navigational features

For creating engaging websites, the Easy and fast navigational feature should be present. You don’t want your visitors to waste their time looking for navigational features. If visitors spend more time getting information, then redesign the navigational features and make sure that the navigational button should be visible for comfortable access.

 

Use a clear call to action

Call to action plays an important role as they invite the users to take a step. For signing up an email, newsletter and buying any product, the call to action button is used.

A call to action button out from the ease of the elements and best in creation. And make a short text of the call to action.

 

Content is less and effective

People avoid visiting a website that has lots of text-based content. Web Pages of websites should have the right mix of text, related images, videos, and visible content. Remove unwanted products/services and delete undesirable ads. Try to create a clutter-free web page having text and visual elements.

 

Proper use of White Space

Whitespace is an essential element for creating aesthetically stunning websites.  In this, a lot of space remains empty on web pages. This white space doesn’t contain any image or text. It is because of the better readability of the text. While reading the web page the white space gives relief to the eyes. If there is more space available, the user can quickly read the information about the page. It will help in retaining the users of the website. And help to reduce the bounce rate.

 

Eye-catching colors used

Make sure that the selected color for your website is eye-catchy. And make sure that the selected color can convey the message of your company’s brand.

To grab the attention of the user, select a contrast color. A combination of selecting the right and good color creates an engaging website.

 

Fonts are easy to read

If you choose a clean typeface then it should help out the users to read the data and information. Typeface must be visible and unique. This will help users in reading the website text clearly. Look out which fonts are trending in the market. And select the one that is matching with your company’s brand personality.

 

Drive traffic through Videos and Images

If you want to drive traffic to your website then the design of the website should be relevant videos and images. It can keep the visitors retained on the website. And reduce the bounce rate.

While adding videos and images, avoid making websites too heavy. Because if you add unnecessary content, images, and video then it can take more time to load. can make websites slow loading. 

Make a responsive website

Most of the web searches are made on smartphones. So, there is a big chance that your target audience would be looking out for services using mobile devices.

This means the website design should be responsive to the screens of a small phone. The Website design should be made in such a way that users can easily search for your organization.

While creating an engaging website, ensure that it conveys the message of your brand. And the fonts, colors are used in the right way so that it becomes more engaging. Relatable images and videos will help you to drive more traffic.

We at Teckskytechnologies also build you the best website that delivers more traffic to your business. We have 6+years of experience in Website development and design.

 

Make a responsive website